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Domain Name ManagementBasic terms of the New gTLDsMarketing

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Solutions to secure a domain name portfolio

eBrand Services recommendations 

From the business point of view, the nature of the threats to Domain Name security must be thoroughly understood to determine what actions should be taken to prevent disruption and damage to the company, product or service. eBrand Services offers the following recommendations :

  • The company should be informed about best practices in managing Domain Name portfolios for optimal brand protection and valuation.
  • This should be followed by an assessment of the current Domain Name portfolio management system benchmarked against best practices.
  • Finally, a corporation should decide whether it has onboard the necessary expertise and resources to manage effectively and proactively its DN portfolio.

Next : Best Practices